The primary goal of CEMS-MIMis the education and training of executives who can act successfully ina foreign context, not only in their respective mother tongue but alsoin two foreign languages. Therefore, this course aims at improving thelinguistic and cultural competence of participants to enable them toadequately represent their companies at future negotiations. As thelevel of language competence required for CEMS-MIM has been determinedto be B1 and B2 for written and oral skills, respectively, the focus ofthis course will not be placed on the teaching of cognitive skills, butrather on the improvement of active and receptive linguistic competencein a business context. By the end of the course students will havereached:
- generally improved productive and receptive language competence (spoken and written);
- improved confidence in concerning business negotiations in a foreign language;
- expertise with regard to the (corporate) culture of the relevant targetcountries as well as increased intercultural sensitivity;
- improved sensitivity towards the use of negotiation strategies.