Syllabus
Registration via LPIS
Day | Date | Time | Room |
---|---|---|---|
Tuesday | 03/10/15 | 01:30 PM - 04:30 PM | TC.4.16 |
Tuesday | 03/17/15 | 02:30 PM - 06:30 PM | TC.3.09 |
Tuesday | 03/24/15 | 02:30 PM - 06:30 PM | TC.3.09 |
Tuesday | 04/14/15 | 02:30 PM - 06:30 PM | TC.3.09 |
Tuesday | 04/21/15 | 02:30 PM - 06:30 PM | TC.3.09 |
Tuesday | 04/28/15 | 02:30 PM - 06:30 PM | TC.3.09 |
Thursday | 05/07/15 | 12:00 PM - 01:30 PM | TC.0.01 ERSTE |
This course examines cross-cultural and international management issues, and analyzes the challenges of managing in an international marketplace. It focuses on cultural diversity and differences, political and economical influences, global market factors, and other contingencies with which management of multinational enterprises must contend. Moreover, the course provides insight in management practices of formulating and implementing strategies for international and global operations.
Integrative Term Project
This project requires research imagination, and logic in applying the content of the lecture. Groups of students create an imaginary company that has been operating in the domestic arena for some time. The group represents top management that has decided to go international (preferably entering an emerging market).
tasks to accomplish:
- description of company and its operations, relative size, and so forth. Rationale for going international.
- decision on an appropriate country in which to operate, and the rationale for this choice
- planned entry strategy (formulated strategy), and its rationale
- description of the environment to operate in, critical operational factors that need to be considered and how they will affect the company
- cultural profiling of local area of operation. What are the workers/employees going to be like? What kind of reception is anticipated from local governments, suppliers, distributors, etc.?
- kinds of communication problems managers might face in the host-country working environment. How should they prepare for and deal with these problems?
- identification of concerns of the host country and the local community regarding the operations there. Do plans exist to deal with their concerns and how is a long-term cooperative relationship ensured?
After completion of this course, students will be able to:
- Realize the challenges a global company is facing in an international market environment and ways it can deal with them
- Understand key theoretical concepts including insights into latest research findings in international management
- Utilize these concepts in a correct manner to solve managerial challenges in international management
- Organize teamwork and strengthen their presentation skills
- Develop critical thinking and defend their developed arguments
- Comprehensive case presentation 10%
- Term project presentation 18%
- Topic discussion (per group a' 4%) 8%
- Peer rating 10%
- Active participation 4%
- Exam 50% - Students must attain at least 50% of the total possible points in an examination if they are to pass the exam.
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