Syllabus

Title
0873 International Business Applications
Instructors
Dr. Florian Klein, MSc,MIM(CEMS)
Contact details
Type
PI
Weekly hours
2
Language of instruction
Englisch
Registration
10/03/16 to 10/07/16
Registration via LPIS
Notes to the course
Dates
Day Date Time Room
Tuesday 10/25/16 09:00 AM - 12:00 PM EA.5.044
Monday 10/31/16 01:00 PM - 04:00 PM D2.0.334 Teacher Training Lab
Wednesday 11/09/16 09:00 AM - 12:00 PM EA.5.044
Tuesday 11/15/16 09:00 AM - 12:00 PM TC.5.14
Tuesday 11/22/16 09:00 AM - 12:00 PM TC.3.03
Tuesday 11/29/16 09:00 AM - 12:00 PM TC.3.12
Tuesday 12/06/16 09:00 AM - 12:00 PM D4.0.047
Tuesday 12/13/16 09:00 AM - 12:00 PM D3.0.237
Contents
Market entry strategies
Global strategic management
International marketing
Cross-cultural management
International HR management
Learning outcomes

Students deepen the contents of international business as covered in the lecture "Foundations of International Business".

Students are provided an interactive format where they can discuss topics and contents in a small group setting, thus, can go into detail of core aspects and reflect upon related aspects.

Students' understanding of international business is aimed to be enhanced through a number of practical assignments, e.g. case studies, presentations, discussions, etc.

Students are supported in order to acquire hard and soft skills (group work, presentation skills, researching abilities, etc.) relevant for being successful in the complex environment of international business.

Students are trained to think holistically by applying all tools and skills acquired throughout the single sessions.

Teaching/learning method(s)
Case Studies
Research exercises
Interactive in-class discussion accompanied by trainings, videos and presentations
Assessment

Your grade is composed of 50% individual assessment (i.e. 40% active class participation and 10% peer rating) and of 50% group grading (i.e. 3 group assignments: 10% assignment 1 (presentation), 15% assignment 2 (presentation), and 25% assignment 3 (presentation and written report). Grading is standardized throughout all applications courses. As this is a highly interactive class, it is important that you are well prepared and present for all sessions! Class participation makes up a considerable stake of your final grade and, therefore, absences will affect your grading.

Prerequisites for participation and waiting lists

An obligatory entry exam constitutes the beginning of the major International Business and this course. Please note that you will not be able to participate in this course if you do not pass the entry exam and are accepted as student of the major International Business. Students who do not pass the exam will automatically be deregistered from this course.

Incoming/Exchange students do not have to take an entry exam.

Readings
1 Author: S. Tamer Cavusgil, Gary Knight, John Riesenberger
Title: International Business: The New Realities

Publisher: Pearson College
Edition: 1st, 2nd or 3rd edition
Recommendation: Essential reading for all students
Type: Book
Availability of lecturer(s)
florian.klein@wu.ac.at
Last edited: 2016-05-04



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