Syllabus

Title
5072 International Business Project D
Instructors
Univ.Prof. Dr. Desislava Dikova
Contact details
Type
PI
Weekly hours
4
Language of instruction
Englisch
Registration
02/14/17 to 03/03/17
Registration via LPIS
Notes to the course
Subject(s) Master Programs
Dates
Day Date Time Room
Wednesday 03/15/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 03/22/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 03/29/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 04/05/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 05/03/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 05/10/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 05/17/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 05/24/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 06/07/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 06/14/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 06/21/17 09:00 AM - 02:00 PM D1.1.074
Wednesday 06/28/17 09:00 AM - 02:00 PM D1.1.074
Contents

The International Business Projects reinforce the CEMS partnership between universities and companies in jointly shaping international Management education. The course is designed as a real life learning experience for students. It provides students with a unique opportunity to gain insights into corporate practice. International student teams solve a real business, strategy and/or management problem as a one-termactivity tutored by university faculty and the company.

The corporate partner in this course will be zeb: the consultancy for financial services (https://www.zeb.eu/).The general theme will be the role of big data in finance industries. More information will follow soon.

Learning outcomes

After completing this course, students will have

*gained insights into the challenges the two companies are facing in an international market enviroment and how they deal with such issues,

* got a hands-on business development experience,

*learned how to analyze and structure real-life strategy and/or Management situations in a global context,

*combined and applied several theoretical concepts tothe international strategy and/or management challenge,

*received feedback from practitioners on the outcome of their analysis and the viability of their recommendations.

Teaching/learning method(s)

This business Project uses a combination of discussions with company representatives, feedback sessions, presentations, group coaching and feedback, as well as individual/group work outside the classroom. Groups of students will be formed in the kick-off session.

In a first kick-off session with supervising faculty, the challenges and milestones of the real-life international strategy (management) case are outlined. At the same time, students are familiarized with the guiding principles of project work, with the project plan and rules in handling supervising faculty/corporate partner interaction.

After familiarizing the students with the international strategy (management) challenge, contact with the respective corporate partner is established. In a plenary session, the corporate partner outlines the business challenge from their perspective and provides useful input into the business, the market situation, and the specific challenge to bedealt with.

Subsequently, groups of students work on their assigned real-life international strategy and/or management case. Groups collect relevant data through secondary and primary (qualitative and/or quantitative) market research. Based on these analyses, recommendations for the specific challenges are prepared and substantiated through theory and market research results.

Throughout the process,various feedback loops (in coaching sessions with the individual faculty supervising group work, in plenary sessions with all groups/academic supervisors (mid-term presentation), or in coaching and feedback sessions with the corporate partner) are installed to make sure that students are on the right track and get the input needed in each project phase.

Results are presented to the corporate partner at the end of this process. The verbal and printed presentations will be assessed. Students will have to actively participate in class, hold group presentations and summarize their findings in a final report.

It is the express policy of the class that no late assignments will be accepted under any circumstances. As this course format heavily relies on personal interaction between students, corporate partner, and faculty, presence in sessions is mandatory. More than two times absence will lead to exclusion from the seminar.

Assessment

Assessment is based on the quality of the mid-term presentation and end-term presentation, the participation during the classes, group members’ peer rating, and the final report. This implies anability to work in teams. Students failing to participate in their teams will lose the marks for that piece of work and thereby fail the entire course.

Group level (70%): mid-term presentation (20%), end-term company presentation (30%), final report / PPP slides (20%)

Individual level (30%): peer review (20%), participation (10%)

Additional (blank) field

Please find further information on the course and on the syllabus at -> Learning activities -> zeb Business Project -> zeb Business Project Description.

Last edited: 2017-02-13



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