Syllabus
Title
0928 East Asian Markets
Instructors
Ute Heinrichs, M.A.
Type
PI
Weekly hours
2
Language of instruction
Englisch
Registration
09/26/17 to 10/03/17
Registration via LPIS
Registration via LPIS
Notes to the course
Subject(s) Bachelor Programs
Dates
| Day | Date | Time | Room |
|---|---|---|---|
| Tuesday | 10/10/17 | 08:00 AM - 11:00 AM | TC.3.12 |
| Tuesday | 10/17/17 | 08:00 AM - 11:00 AM | TC.3.12 |
| Tuesday | 10/24/17 | 02:00 PM - 05:00 PM | EA.5.044 |
| Tuesday | 10/31/17 | 08:00 AM - 11:00 AM | TC.3.12 |
| Tuesday | 11/07/17 | 08:00 AM - 11:00 AM | TC.3.12 |
| Tuesday | 11/14/17 | 08:00 AM - 11:00 AM | TC.3.12 |
| Tuesday | 11/21/17 | 08:00 AM - 11:00 AM | TC.3.12 |
| Tuesday | 11/28/17 | 08:00 AM - 11:00 AM | TC.3.12 |
Thetopics provided are designed to give students an in-depth understanding andappreciation of the characteristics of East Asia (here: South Korea,Japan, and China in particular) and their companies. This course delivers research-led, contemporarydiscussions and analyses of these markets and their actors.
| Students will get an understanding of the peculiarities of East Asia, their challenges and future outlook. In addition, we look at how companies from abroad behave when entering East Asian markets and the other way around, i.e. East Asian market firms entering foreign countries. The course format is interactive. Students will be trained on a theoretical and practical level by engaging in in-class discussions, solving cases and presenting their analyses. |
Thecourse design comprises the following teaching methods: lectures, in-classdiscussions, presentations of academic papers and case analyses/presentations.Students are asked to be prepared for each class which should act as a basis.Thus, they are expected to do required readings which are specified for eachsession as well as apply theoretical frameworks discussed in class to real-lifeexamples of firms in different countries/institutional settings.
The assessment of students' grades are based on the following criteria:
- individual participation (40%). Participation is assessed based on the attendance, quality of preparation and active contribution in class. Attendance is required and students are allowed to miss (no more than) one session. In cases of illness or emergency students are kindly asked to send an e-mail to the lecturer.
- reflection paper (10%). A reflection paper of each student has to be handed in a week after the last session (500 words). It should highlight the main take-aways from a theoretical and practical perspective.
- case study presentations (40%). Group of max. 5 people are pre-assigned. They are required to do two presentations. A report of the two presentations has to be handed in a week after the last session.
- peerrating (10%). Each group member's participation within the group will beassessed by the other group members.
Last edited: 2017-06-22
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