• Independently filtering and prioritizing relevant factors influencing a business environment
• Implementing and evaluating strategic goal-finding and implementation processes

After completing the course, students should be able to:

• Contextualize different strategic management approaches and reflect upon them critically
• Not only categorize theoretical and practical contributions, but also evaluate them in terms of relevance, strengths, weaknesses, and implementability
• Determine factors influencing the business environment, categorize them, and discuss their priority in the decision making process based on practical examples
• Explain issues related to setting goals in strategic processes (profit, company survival, CSR), identify and contextualize current and future developments in the field

Continuous assessment courses (PI) are high-interactive courses.

For a positive completion of the course an 80% presence is required.

Should there be an important reason for an absence in the course, then a maximum of 20% of the entire course duration can be missed. For cumulative absences of more than 20%, the course must be repeated. A confirmation (eg. a medical certificate) must be provided for the absence.

According to the examination regulations of the WU, important reasons are those which are outside the disposition of the student (illness, accident, death of a close relative). Professional obligations are not considered as an important reason within the meaning of the examination regulations, because they are in the disposition of the students.

• Presentation and discussion of a variety of theories and models
• Working on selected theories and models in small groups and data-based application using case studies
• Presentation and discussion of the results of the group work

• Written group paper 40%
• Presentation 10%
• Written test 50%

Positive completion of “Introduction to Management”

Institute of Change Management and Management Development
by e-mail: Claudio Biscaro