This Master’s Program strategy course provides practical knowledge and skills for students broadly interested in organizational strategy. The course uses a case method teaching approach to expose students to the various ways that managers develop, evaluate and execute an organization’s strategies in light of different opportunities and challenges. The topics covered in this course include: understanding strategic management, evaluating the market for opportunities and threats,and enhancing firm performance and competitive advantage through strategic management.

• Understand what is involved in navigating today’s complex and integrated business environment – such as how to respond to industry, market, competitor,and customer factors that influence strategy and organizational design
• Develop practical analytical and communication skills
• Enhance leadership and team-building capabilities

• Case method approach
  
• Interactive learning
  
• Group activities and discussion
  

• Attendance and Participation (20%)
• Group Projects (45%)
• Group Presentation and Report - Case Study (35%)

Positive completion of “Introduction to Management”

Mandatory attendance

• Continuous assessment courses (PI) have an obligation to attend.
  
  
• If there is an important reason to be absent, a maximum of 25% of the total duration of the course can be compensated by additional work. For cumulative absences of more than 25%, the course must be repeated. A confirmation (eg. a medical certificate) must be provided for the absence.
  
  According to the examination regulations of the WU, important reasons are those which are outside the disposition of the student (illness, accident, death of a close relative). Professional obligations are not considered as an important reason within the meaning of the examination regulations, because they are in the disposition of the students.

Institute of Change Management and Management Development
by e-mail: Mia Raynard