1535 Specialization in Business Administration Course IV - Strategic Management and Organizational Design
PD Mia Raynard, Ph.D.
  • LV-Typ
  • Semesterstunden
  • Unterrichtssprache
24.09.2019 bis 01.10.2019
Anmeldung über LPIS
Hinweise zur LV
Planpunkt(e) Bachelor
Wochentag Datum Uhrzeit Raum
Dienstag 08.10.2019 09:30 - 14:30 D2.0.382
Dienstag 12.11.2019 09:30 - 14:30 D2.0.342 Teacher Training Raum
Dienstag 26.11.2019 09:30 - 14:30 EA.5.040
Mittwoch 11.12.2019 09:30 - 13:30 TC.5.18
Donnerstag 12.12.2019 09:30 - 13:00 TC.3.07

Inhalte der LV

The course provides practical knowledge and skills for students broadly interested in organizational strategy and design. The course is designed to expose students to how managers develop, evaluate and execute an organization’s strategies in the face of various opportunities and challenges. The topics covered in this course include: understanding strategic management, evaluating the market for opportunities and threats, enhancing firm performance and competitive advantage, and developing effective strategies for managing and growing a business.

Lernergebnisse (Learning Outcomes)

  • Understand what is involved in navigating today’s complex and integrated business environment – such as how to respond to industry, market, competitor, and customer factors that influence strategy and organizational design
  • Develop practical analytical and communication skills
  • Enhance leadership and team-building capabilities

Regelung zur Anwesenheit

Attendance is mandatory - however, under extenuating circumstances, one class may be missed.


This course is purposefully designed to be interactive. Along with the traditional lecture-style format, the course will incorporate group discussions of case studies and interactive activities.

Leistung(en) für eine Beurteilung

Attendance and Participation (20%)

Students are expected to attend every class – as each class is designed to enrich and extend the material from the course readings. Attendance and participation in classroom discussions is a critical part of this evaluation. Part of every class will be dedicated to group project work and strategic problem solving of real-world issues.

Group Assignments (50%)

Each group is expected to prepare 3 short assignments covering a case study company. The assignments are cumulative in nature - with each building upon the previous one. Students are expected to apply the knowledge learned in each seminar and to be prepared to field questions from the instructor and their peers.

Final Group Project - Case Study (30%)

Each group will submit a 10-page case study on a company they have researched throughout the course.


1 Autor/in: Fred R. David and Forest R. David

Strategic Management: A Competitive Advantage Approach, Concepts & Cases (16th Edition).  ISBN-10: 0134153979ISBN-13: 978-0134153971

* Note: There are several hard copies of the textbook available in the WU library.

Verlag: Pearson
Auflage: 16th
Jahr: 2016
Prüfungsstoff: Ja
Art: Buch

Erreichbarkeit des/der Vortragenden

Office Hours: Thurs 13:00-15:30 – Please make an appointment.
Zuletzt bearbeitet: 15.05.2019