Syllabus

Title
4692 International Strategic Management II
Instructors
Ann-Kathrin Herfeld, PhD, MSc (WU), MIM (CEMS)
Type
PI
Weekly hours
2
Language of instruction
Englisch
Registration
02/25/20 to 03/01/20
Registration via LPIS
Notes to the course
Subject(s) Bachelor Programs
Dates
Day Date Time Room
Wednesday 04/15/20 08:00 AM - 01:00 PM D5.1.002
Wednesday 04/22/20 08:00 AM - 01:00 PM D5.1.004
Wednesday 04/29/20 08:00 AM - 01:00 PM D5.1.003
Wednesday 05/13/20 08:00 AM - 01:00 PM Online-Einheit
Wednesday 05/20/20 09:00 AM - 11:00 AM Online-Einheit
Contents

Building on the content of ISM 1, International Strategic Management 2 briefly introduces the basics of strategic management and strategic analysis. The focus of the course, however, lies on strategy formulation. In this regard the key areas of business as well as corporate strategy are covered. The course further explores the tools and concepts of diversification, vertical integration, acquisitions, alliances and global strategy. Eventually, the important area of strategy implementation is discussed.

Learning outcomes

Students who have passed this course successfully are able to:

 

  • explain the nature and purpose of strategic management 
  • describe the two generic business strategies and understand their differences
  • discuss potential implications of diversification and vertical integration on firm performance
  • explain the main differences between acquisitions and alliances
  • identify drivers that shape global strategies 
  • name and describe forces which influence firms' ability to compete in a global market
  • explain the most important factors of successful strategy implementation

 

Apart from these skills, students further develop their social skill-set through demanding group assignments. By the end of the course, students are able to systematically solve in-depth case studies and provide solutions to strategic problems and assess their impact on firm performance.    

Attendance requirements

All students must attend the first class!

Attendance in all four block-sessions is required! You are only allowed to miss one half of a session. Please inform the instructor about any absence prior to the session. Unexcused absence results in failing the class. The last two hour session in the schedule constitutes the final exam. If you know that you will have conflicts with other classes, please register for another one of the two remaining International Strategic Management classes.

Teaching/learning method(s)

The course International Strategic Management 2 involves different teaching methods including in-class discussions, case studies, reading assignments, group assignments and oral presentations. The content and structure of the course is closely tied to the book "Strategic Management" by Frank T. Rothaermel and covers the most important aspects of modern international strategic management.  

Assessment

Individual in-class participation 5%

Mini-quizzes 5%

Group assignments 40%

Final exam 50%

Excellent (1)      

90% - 100%

Good (2)          

80% - 89%

Satisfactory (3)  

70% - 79%

Sufficient (4)   

60% - 69%

Fail (5)            

<60%

Prerequisites for participation and waiting lists

For participants of the Cross-Functional Management Program, WU incoming exchange students and BBE-students (free elective).

If you have questions concerning enrolment and waiting lists, please contact the CFM-Coordinator at cfm@wu.ac.at. When organizing the waiting list, CFM students with greater academic progress (“Studienfortschritt”) will be prioritized.

Although not mandatory, completion of International Strategic Management 1 is highly recommended prior to attending International Strategic Management 2.

All students must attend the first class!

Readings
1 Author: Frank T. Rothaermel
Title: Strategic Management: Concepts and Cases

Publisher: Mcgraw-Hill Higher Education (2012)
Edition: 2012
Remarks: MHID: 0071317910; ISBN: 978-0-07-131791-7
Year: 2012
Content relevant for class examination: Yes
Recommendation: Essential reading for all students
Type: Book
Recommended previous knowledge and skills

Although not mandatory, completion of International Strategic Management 1 is highly recommended prior to attending International Strategic Management 2.

Availability of lecturer(s)
 

ann-kathrin.herfeld@wu.ac.at

If you have any questions concerning this course content please feel free to contact me.  

Other
Since this course is held in a blocked format, attendance in all four sessions is mandatory. You are only allowed to miss half of a session.
Unit details
Unit Date Contents
1

Introduction

Review of ISM1: Basics of Strategic Management & Strategy Analysis

Chapter 6: Business Strategy: Differentiation, Cost Leadership and Intergration

2

Quiz on Chapter 1-6

Chapter 8: Corporate Strategy: Vertical Integration and Diversification  

Chapter 9: Corporate Strategy: Acquisitions, Alliances, and Networks

3

Quiz on Chapter 8, 9

Case Presentation

Chapter 10: Global Strategy: Competing Around the World

4

Case Presentation

Strategy Implementation

Review for the Exam

5

Exam

Last edited: 2019-12-10



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