2157 Course IV - Business Project Part 2
Dr. Aleksandra Klein, MSc,MIM(CEMS), Leonard Strauß, M.Sc.
Weekly hours
Language of instruction
09/21/20 to 09/21/20
Anmeldung durch das Institut
Notes to the course
Day Date Time Room
Monday 11/23/20 09:00 AM - 01:00 PM Online-Einheit
Monday 11/30/20 09:00 AM - 01:00 PM Online-Einheit
Monday 12/07/20 09:00 AM - 01:00 PM Online-Einheit
Monday 12/14/20 09:00 AM - 01:00 PM Online-Einheit
Monday 12/21/20 09:00 AM - 01:00 PM Online-Einheit
Monday 01/11/21 10:00 AM - 02:00 PM Online-Einheit
Monday 01/18/21 09:00 AM - 01:00 PM Online-Einheit
Procedure for the course when limited activity on campus

(Most of the) sessions will be held online (live online sessions via MS Teams), in case they cannot take place at Campus WU under the usual circumstances. However, if the sessions can take place at WU, then students are required to be present on Campus WU.

If the (requested) rooms that comply with social distancing regulations are available, several sessions (e.g., kickoff, group presentation, special events, exams) are to be held on-site. Please consult the schedule for the exact course location.


This class sets the stage for a real-life business project. Together with a selected partner firm (one of the leading professional educational service providers in the DACH region), students will identify topics and trends of stategic importance to this firm and present them to the management. Specifically, the project will focus on the digital platform strategy of the partner firm.

In this part of the project, students will analyze both theoretical and practical literature and will give presentations on a range of different topics.

(For the first part of the class, see course 2156).

Learning outcomes

Completing this course will contribute to students' abilities to:

  • describe and discuss applications of digital platform strategies in professional education context
  • develop performance management metrics
  • structure complex and real-life business problems
  • organize and manage a large-scale project in the field of strategic management and management control
  • pursue the project management (PM) activities and master the use of various PM tools
  • apply theoretical knowledge from different fields to find creative hands-on solutions to real-life business problems
Attendance requirements

In order to successfully pass this course, your absence is limited to 20% of our appointments.

Teaching/learning method(s)
  • Coachings
  • Group discussions about research papers
  • Group assignments
  • Individual assigments
  • Practitioner feedback


The final grade of the course will depend on:

  • Interim workshop and coachings: 30%
  • Final presentation and accompanying documentation, incl. peer evaluation: 60%
  • Participation: 10%

Grading scheme

  • Excellent ≥87,5%
  • Good ≥75,0%
  • Satisfactory ≥62,5%
  • Passing ≥50,0%
  • Fail <50,0%
Availability of lecturer(s)

Alesandra & Leonard

Contact hours: Tuesdays starting from 5:15 p.m. @Dienstagsbier (IfU/Dienstagsbier) and upon appointment

The kick-off event of our project is compulsory! More information will follow in due course.
Last edited: 2020-09-03