Syllabus

Title
4119 E&I Core Lecture 1
Instructors
Univ.Prof. Dr. Nikolaus Franke
Contact details
Type
VUE
Weekly hours
2
Language of instruction
Englisch
Registration
02/05/21 to 02/07/21
Registration via LPIS
Notes to the course
Dates
Day Date Time Room
Monday 03/01/21 09:30 AM - 11:30 AM Online-Einheit
Monday 03/08/21 09:30 AM - 11:30 AM Online-Einheit
Monday 03/15/21 09:30 AM - 11:30 AM Online-Einheit
Monday 03/22/21 09:30 AM - 11:30 AM Online-Einheit
Monday 04/12/21 09:30 AM - 11:30 AM Online-Einheit
Monday 04/19/21 09:30 AM - 11:30 AM Online-Einheit
Monday 04/26/21 09:30 AM - 11:30 AM Online-Einheit
Monday 05/03/21 09:30 AM - 11:30 AM Online-Einheit
Monday 05/10/21 09:30 AM - 11:30 AM Online-Einheit
Monday 05/17/21 09:30 AM - 11:30 AM Online-Einheit
Monday 05/31/21 09:30 AM - 11:30 AM Online-Einheit
Monday 06/07/21 12:00 PM - 01:30 PM Online-Einheit
Contents

Please register for either course 4606 or 4119 on LPIS. Registration for either of the two courses on LPIS is sufficient. You do not need to sign up for both courses.

Irrespective of which course you have signed up, the schedule of the CL1 is as follows:

Mondays, 09:30 am – 11:15 am; 12:15 pm – 02:00 pm

In this course, core theories and methods of entrepreneurship and innovation will be introduced and discussed. Together with Core Lecture 2, this course provides the theoretical basis for the SBWL.

In particular, we will cover the following eleven modules:

·     Module 1: Introduction

·     Module 2: A dynamic economy

·    Module 3: Individual and innovation

·    Module 4: Entrepreneurial opportunities and sources of innovation

·    Module 5: Sources of innovation: Application and implementation

·    Module 6: Strategy for innovation: Overview and technology analysis

      Module 7: Strategy for innovation: Customer analysis

·    Module 8: Strategy for innovation: Market & competitive analysis

·    Module 9: Strategy for innovation: Partners and cooperation

·    Module 10: Strategy integration

·    Module 11: Empirical research

Learning outcomes

After completing the course, students will be able to understand basic issues in the following areas, and apply them to real- life, current examples:

- general entrepreneurship and innovation

- the origins and discovery of innovation/opportunities

- the strategic implementation of innovation.

Students will know and understand important approaches, i.e. theories, methods and empirical findings in the areas general entrepreneurship and innovation, the origins and discovery of innovation/opportunities, and the strategic implementation of innovation. Students will be able to structure and solve complex problems in the field of entrepreneurship and innovation using existing theories, methods and empirical findings, as well as to reasonably evaluate existing solutions.

Students will also learn the following skills:

Social skills:

- Participating in different team work settings in order to solve problems/complete tasks Personal skills:

- Analyzing various perspectives of a given situation, for instance a practical innovation challenge, and developing suitable solution strategies

- Independently organizing their time and preparing for class each week Communication skills:

- Presenting and defending findings/solutions/ideas in a factual, logical and structured way

- Demonstrating argumentation skills (both verbally and in writing) Analytical and problem-solving skills:

- Analyzing real, multidimensional issues and developing solutions

- Identifying strengths, weaknesses, potentials, and risks

- Developing solutions and promoting innovation in organizations

By successfully completing the Core Lecture, students will be well prepared for the challenges of the upcoming practical and application- oriented projects in the Specialization’s application-oriented courses.

Attendance requirements

It is strongly recommended to attend all of the scheduled classes. While entrepreneurial students are expected to make an independent and responsible decision, experience has shown that active participation is a crucial success factor for most E&I students.

Teaching/learning method(s)

I. Module Introduction Session: A theory-focused lecture (live via MS Teams)

  • You are free to join the live Module Introduction Sessions via MS Teams from 12:00 pm – 01:45 pm or view the recording later. These sessions instill an understanding of the theories upon which the CL1 is based. In past semesters, students who diligently attended these sessions and actively participated were quite successful in the Final Exam, whereas students who did not often failed the Final Exam. The contents of the CL1 will equip you with useful tools for the E&I project courses.

II. Deepening Session: An interactive session focused on training exam-relevant analytical and problem-solving skills (live via MS Teams)

  • The Deepening Session will be held live from 09:30 am – 11:15 pm via MS Teams.
  • To qualify for participation in the Deepening Session, you will need to take a Short Module Quiz on the respective module (the only multiple-choice tests in the SBWL – promised!) at 12:00 pm, i.e., immediately at the commencement of each session. The idea is to provide an incentive for continuous learning during the semester. The lecture slides and Module Introduction Session will help you to prepare for this (MS Teams). You will receive 1 point for each quiz that you pass successfully (i.e., a maximum of 10 points throughout the semester). The second benefit is that those students get the right to submit Module Checks to the respective module and get points (see below).
  • Structure of the Deepening Session:
    • Professor Franke will explain an exemplary Module Check and a good answer. This will provide you with guidance on how to read, comprehend, and solve a Module Check.
    • You will then be provided with a Module Check question that allows you to earn further points.
      • You will be randomly assigned into breakout rooms of 3 students, where you will have 5 minutes to discuss the Module Check question.
      • Then you will have 10 minutes to write an individual answer to the Module Check question.
      • After ten minutes, you have the opportunity to submit your individual answer (given you passed the Short Module Quiz successfully) for this session. For obvious reasons, the time to submit will be limited.
      • Each student may submit up to three answers during the semester (via MS Teams), one in each third. Thus, there is a maximum of one submission for modules 1 – 4, for modules 5 – 8, and for modules 9 – 11. 
      • The submissions will be graded with a maximum of 5 bonus points (i.e., a maximum of 15 points throughout the semester). Please adhere to fairness and integrity, as all submissions will be automatically checked by a plagiarism analysis software. You will get the grading and a feedback in the week after the submission. 
    • Professor Franke will provide you with insights on the question and meaningful ways of answering.  The session will be interactive, and you are warmly invited to provide alternative answers and ask questions. In previous semesters, active and engaged students were successful in the Final Exam, whereas students who did not actively make use of this opportunity often failed the Final Exam.

Final Exam: 5 transfer questions based on the theories introduced in the CL1

  • The Module Introduction Sessions provide you with the theories, concepts, and models needed to excel in the Final Exam.
  • The Deepening Sessions provide you with training opportunities to sharpen your analytical and problem-solving skills required to excel in the Final Exam.
  • Final Exam grading:
    • 100 points in total,
    • 20 points for each question,
    • 50 points passing grade.
Assessment

Total attainable points: 130 (but we will use the grading scale of 0 to 100)

  • Founders TV (up to 5 points)
  • Short Module Quizzes to qualify for Deepening Sessions (up to 1 point each = up to 10 points in total)
  • Module Checks during Deepening Sessions (up to 5 points each = up to 15 points in total)
  • In sum a maximum of 30 bonus points
  • Final exam (up to 100 points)

Please note: you need to have attained at least a passing grade in the Final Exam (i.e.50 points) to pass the CL1.

Prerequisites for participation and waiting lists

Admission to the specialization "Entrepreneurship and Innovation".

Readings
1 Author: E&!
Title:
   Core Lecture 1

 


Year: 2020
Content relevant for class examination: Yes
Content relevant for diploma examination: No
Recommendation: Essential reading for all students
Type: Script
Availability of lecturer(s)

Please send a mail to waltraud.hanousek@wu.ac.at

Unit details
Unit Date Contents
1
Einheit Datum Inhalte
1  

Indroduction

2  

A dynamic economy

3  

Individual and innovation

4  

Entrepreneurial opportunities and sources of innovation

5  

Sources of innovation: Application and implementation

6  

Strategy for innovation: Overview and technology analysis

7  

Strategy for innovation: Customer analysis

8  

Strategy for innovation: Market and competitive analysis

9  

Strategy for innovation: Partners and cooperation

10  

Strategy integration

11  

Empirical research

Last edited: 2021-03-01



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