5667 Internal Business Communication
Univ.Prof. Almut Köster, M.A.,Ph.D.
Contact details
Weekly hours
Language of instruction
02/22/23 to 04/26/23
Registration via LPIS
Notes to the course
Day Date Time Room
Tuesday 05/16/23 11:30 AM - 02:00 PM D4.0.019
Tuesday 05/23/23 11:30 AM - 02:00 PM D4.0.019
Thursday 05/25/23 11:30 AM - 02:00 PM D2.0.392
Tuesday 05/30/23 11:30 AM - 02:00 PM D4.0.019
Thursday 06/01/23 11:30 AM - 02:00 PM D2.0.392
Tuesday 06/06/23 11:30 AM - 02:00 PM D4.0.019
Tuesday 06/13/23 11:30 AM - 02:00 PM D4.0.019
Thursday 06/15/23 11:30 AM - 02:00 PM D2.0.392
Tuesday 06/20/23 11:30 AM - 02:00 PM D4.0.019

The course introduces students to a range of topics, concepts and methods relevant to understanding internal communication within organisations. It explores key concepts in organisational studies from the perspective of language and communication and shows how these shape and constitute workplace processes, practices and decision-making. It takes a practice-oriented approach to familiarising students with a variety of communication channels, processes and formats used in spoken and written interactions between people in a range of organisational roles: between managers and subordinates as well as between co-workers.

The course covers key topics which are central to successful communication in any organisation in today’s business environment, including leadership, recruitment, change management, decision-making and conflict management. While students may be familiar with some of these topics from other courses, the communication focus of the course will illuminate these from a new perspective. Research from business and management is combined with research from linguistics in order to provide a rich account of the communicative processes and strategies that are relevant to each of these topics.

Learning outcomes

Students will be able to:

  • understand and critically evaluate key concepts in internal communication, including corporate culture, leadership, diversity and the management of change, language and conflict,
  • understand the role played by language in internal communication, with a focus on key written and spoken “genres" (communicative events and texts) such as emails and other forms of digital communication, letters of application, internal meetings and negotiations,
  • apply a range of methods in order to analyse internal genres, including genre analysis, conversation analysis, politeness theory and metaphor analysis,
  • describe and critically discuss the key concepts in internal communication with reference to relevant academic literature and apply the theories and methods dealt with in the course to specific business and workplace situations, events and texts.
Attendance requirements

Attendance is a requirement to pass the course. As a special concession, you may miss up to two (2) meetings.

Teaching/learning method(s)

Up front lecture, combined with class discussion, group work and group presentation.


1) Written Analysis task (40%)

2) Group project presented orally (20%)

3) Written project report (40%)

Prerequisites for participation and waiting lists

For information on the specialization in "International Business Communicaiton" - including organizational aspects regarding admission - please see here.


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Availability of lecturer(s)

Please refer to the homepage of the Institute for English Business Communication:

Unit details
Unit Date Contents

Introduction to Internal Business Communication; Organisational Culture and Communication


  1. Darics & Koller, 2018: Chapters 1 and 13C
  2. Koester, 2004: Unit One
  3. Schnurr, 2013: Chapter 3

Internal Business Genres: 1) Email and Digital Communication 2) Financial Genres


  1. Darics & Koller, 2018: Chapter 14A and 7C
  2. Darics, 2016

Language and Leadership

  • Leadership Styles and Discursive leadership
  • Female leadership


  1. Darics & Koller 2018, Chapters 7A and 5B
  2. Schnurr 2013, Chapter 7

The Discourse of Change Management


Darics and Koller, Chapter 8


The Language of Decision-making, Problem-solving and Negotiation


Koester 2004, Chapter 4, pp.57 – 66


Conflict Management: The Language of Disagreement and Conflict


Darics and Koller, Chapter 9


The Language of Recruitment


Darics and Koller, Chapter 11


Language Management


Lesk, S., Lavric, E. and Stegu, M. (2017). Multilingualism in Business: Language policies and practices, In M. Mautner & F. Rainer (Eds.): Berlin: Walter de Gruyter, Chapter 13



Student Group presentations


Last edited: 2022-11-24